In 2023, ASU introduced Practice Principled Innovation as its ninth design aspiration, embedding character and values into decision-making. This approach ensures ethical, inclusive, and responsible innovation across the university, encouraging students, faculty, and leaders to create meaningful impact while considering long-term consequences.

The PI approach provides ways of integrating reflective practices into innovation processes. It utilizes Communities of Practice, which serve as collaborative spaces where individuals engage reflectively and ethically, integrating PI principles to drive meaningful, values-based innovation.

This introductory resource provides a foundational understanding of Principled Innovation, its key practices, and how it shapes ethical decision-making. It serves as the first stop for those new to PI, offering links to a comprehensive framework for deeper exploration.

Principled Innovation was co-created by faculty, staff, students, and community partners at the Mary Lou Fulton College for Teaching and Learning Innovation. Initially developed within the college, PI has since evolved into a university-wide design aspiration, guiding ethical and impactful decision-making across Arizona State University.